I'm Sorry but this is Interesting Too.

Functional Iron Man suit. Pretty interesting stuff. But I'm sort of wondering about the economics.

Specifically, why market it towards the military? I assume that Raytheon is doing it because a) Well....they're a military contractor and b) Because it's undoubtedly an unbelievably expensive piece of equipment and the military is the only group that could conceivably buy a few. .

But obviously, there's a huge market for this sort of thing. Who in a warehouse wouldn't want one? What construction worker wouldn't salivate at the thought of this thing? I'm sure Raytheon is well aware of this.

I have the sense that if they were able to sell it to a gajillion construction companies, warehouse owners....hell, the Post Office, then economy of scale would allow them to keep the cost fairly reasonable. So why not sell it to the quasi-average joe?

I guess my other wonder is: having sold it to the military, will they even be allowed to market it to civilians?

Just wondering. Anyways, click on the link if you're interested in seeing a guy in a metal suit punch through some planks of wood and lift things.